{"id":1810,"date":"2015-11-30T17:36:48","date_gmt":"2015-11-30T16:36:48","guid":{"rendered":"https:\/\/globe-group.com\/?post_type=case_study&#038;p=1810"},"modified":"2021-07-12T13:02:16","modified_gmt":"2021-07-12T12:02:16","slug":"animation-commerciale-make-up-days-yves-rocher","status":"publish","type":"case_study","link":"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/","title":{"rendered":"Les make up days Yves Rocher"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]<\/p>\n<h2>Un pop-up store d\u00e9port\u00e9 pour recruter et g\u00e9n\u00e9rer du trafic en boutique<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]\n    <div class=\"separateur\"><span class=\"one\"><\/span><span class=\"two\"><\/span><\/div>\n\n    [\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<strong>Une exp\u00e9rience sur-mesure pour initier une relation p\u00e9renne<\/strong><\/p>\n<p>Chaque femme est unique, son rituel de maquillage aussi. C\u2019est l\u2019insight qui a inspir\u00e9 les MakeUp Days. Ainsi, les Make up Artists Yves Rocher adaptent les looks au temp\u00e9rament et au visage de chacune et offrent des s\u00e9ances maquillages personnalis\u00e9es.<br \/>\nPour la premi\u00e8re fois, chaque le\u00e7on est film\u00e9e en live et offerte en version digital \u00e0 la participante pour qu\u2019elle puisse reproduire le look chez elle, en toute autonomie.<br \/>\nYves Rocher sublime les femmes en leur offrant un maquillage qui leur correspond et la solution pour se maquiller seule, \u00e0 la fa\u00e7on d\u2019un professionnel.<br \/>\nInstall\u00e9s au c\u0153ur du flux des centres commerciaux, les pop up stores Yves Rocher permettent de faire d\u00e9couvrir la marque aux plus nombreuses et de g\u00e9n\u00e9rer un trafic imm\u00e9diat et qualifi\u00e9 \u00e0 la boutique Yves Rocher du centre, boosteur de ventes.<br \/>\nLa d\u00e9marche d\u2019Yves Rocher qui met la cliente au c\u0153ur de l\u2019exp\u00e9rience avec un service personnalis\u00e9 et compl\u00e8tement gratuit montre la g\u00e9n\u00e9rosit\u00e9 de la marque et toute l\u2019attention qu\u2019elle porte \u00e0 ses clientes. Elle lui permet de s\u2019inscrire dans leur quotidien de fa\u00e7on durable en nouant une relation forte et individuelle.<\/p>\n<p>#PopUpStore #Malls #DriveToStore #Tuto #Personnalisation[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<\/p>\n\n    <div class=\"video content-video\">\n        <div class=\"separateur\"><span class=\"one\"><\/span><span class=\"two\"><\/span><\/div>\n        <div class=\"title\"><\/div>\n        <div class=\"sub-title\"><\/div>\n        <div class=\"youtube\">\n            <iframe width=\"100%\" height=\"100%\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/jL40MFvYLsk\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe>\n        <\/div>\n    <\/div>\n\n    \n<p>[\/vc_column][\/vc_row][vc_row][vc_column]\n    <div class=\"kpi m-width\">\n\n        <div class=\"kpi-b\"><p>KPI<\/p><\/div>\n\n        <div class=\"circles\">\n                            \n<div class=\"circle-wrapper\">\n    <div class=\"circle\" data-stroke-dash-offset=\"1402\">\n        <svg viewBox=\"0 0 240 240\"\n             class=\"circle__svg\" style=\"width: 240px\">\n            <linearGradient id=\"gradient\" x1=\"0%\" y1=\"0%\" x2=\"0%\" y2=\"100%\">\n                <stop offset=\"0%\" stop-color=\"#00529c\"\/>\n                <stop offset=\"100%\" stop-color=\"#00529c\"\/>\n            <\/linearGradient>\n            <g>\n                <circle\n                        r=\"111.5\"\n                        cx=\"50%\"\n                        cy=\"50%\"\n                        style=\"stroke-width: 17\"\n                        class=\"circle__base\"\n                >\n                <\/circle>\n\n            <\/g>\n\n\n            <circle\n                    r=\"111.5\"\n                    cx=\"50%\"\n                    cy=\"50%\"\n                    stroke=\"url(#gradient)\"\n                    style=\"\n                            stroke-width: 17;\n                            stroke-dasharray: 701;\n                            stroke-dashoffset: 701;\n                            \"\n                    class=\"circle__progress\"\n            ><\/circle>\n        <\/svg>\n\n        <svg class=\"circle__value\" viewBox=\"0 0 450 450\">\n            <text x=\"50%\" y=\"47%\" font-size=\"150\" text-anchor=\"middle\" font-family=\"Montserrat, sans-serif\"\n                  fill=\"#003366\" dy=\"0.3em\">\n                <span class=\"l\"><\/span>\n            <\/text>\n                <div class=\"graphicvalue\">x2<\/div>\n        <\/svg>\n    <\/div>\n\n    <div class=\"content\">\n        <div class=\"sep\"><\/div>\n        <div class=\"text\">proximit\u00e9 avec la marque<\/div>\n    <\/div>\n<\/div>\n                                        \n<div class=\"circle-wrapper\">\n    <div class=\"circle\" data-stroke-dash-offset=\"1226.75\">\n        <svg viewBox=\"0 0 240 240\"\n             class=\"circle__svg\" style=\"width: 240px\">\n            <linearGradient id=\"gradient\" x1=\"0%\" y1=\"0%\" x2=\"0%\" y2=\"100%\">\n                <stop offset=\"0%\" stop-color=\"#00529c\"\/>\n                <stop offset=\"100%\" stop-color=\"#00529c\"\/>\n            <\/linearGradient>\n            <g>\n                <circle\n                        r=\"111.5\"\n                        cx=\"50%\"\n                        cy=\"50%\"\n                        style=\"stroke-width: 17\"\n                        class=\"circle__base\"\n                >\n                <\/circle>\n\n            <\/g>\n\n\n            <circle\n                    r=\"111.5\"\n                    cx=\"50%\"\n                    cy=\"50%\"\n                    stroke=\"url(#gradient)\"\n                    style=\"\n                            stroke-width: 17;\n                            stroke-dasharray: 701;\n                            stroke-dashoffset: 701;\n                            \"\n                    class=\"circle__progress\"\n            ><\/circle>\n        <\/svg>\n\n        <svg class=\"circle__value\" viewBox=\"0 0 450 450\">\n            <text x=\"50%\" y=\"47%\" font-size=\"150\" text-anchor=\"middle\" font-family=\"Montserrat, sans-serif\"\n                  fill=\"#003366\" dy=\"0.3em\">\n                <span class=\"l\"><\/span>\n            <\/text>\n                <div class=\"graphicvalue\">+26%<\/div>\n        <\/svg>\n    <\/div>\n\n    <div class=\"content\">\n        <div class=\"sep\"><\/div>\n        <div class=\"text\">de ventes \u00e0 J+2<\/div>\n    <\/div>\n<\/div>\n                                        \n<div class=\"circle-wrapper\">\n    <div class=\"circle\" data-stroke-dash-offset=\"1296.85\">\n        <svg viewBox=\"0 0 240 240\"\n             class=\"circle__svg\" style=\"width: 240px\">\n            <linearGradient id=\"gradient\" x1=\"0%\" y1=\"0%\" x2=\"0%\" y2=\"100%\">\n                <stop offset=\"0%\" stop-color=\"#00529c\"\/>\n                <stop offset=\"100%\" stop-color=\"#00529c\"\/>\n            <\/linearGradient>\n            <g>\n                <circle\n                        r=\"111.5\"\n                        cx=\"50%\"\n                        cy=\"50%\"\n                        style=\"stroke-width: 17\"\n                        class=\"circle__base\"\n                >\n                <\/circle>\n\n            <\/g>\n\n\n            <circle\n                    r=\"111.5\"\n                    cx=\"50%\"\n                    cy=\"50%\"\n                    stroke=\"url(#gradient)\"\n                    style=\"\n                            stroke-width: 17;\n                            stroke-dasharray: 701;\n                            stroke-dashoffset: 701;\n                            \"\n                    class=\"circle__progress\"\n            ><\/circle>\n        <\/svg>\n\n        <svg class=\"circle__value\" viewBox=\"0 0 450 450\">\n            <text x=\"50%\" y=\"47%\" font-size=\"150\" text-anchor=\"middle\" font-family=\"Montserrat, sans-serif\"\n                  fill=\"#003366\" dy=\"0.3em\">\n                <span class=\"l\"><\/span>\n            <\/text>\n                <div class=\"graphicvalue\">85%<\/div>\n        <\/svg>\n    <\/div>\n\n    <div class=\"content\">\n        <div class=\"sep\"><\/div>\n        <div class=\"text\">Taux de m\u00e9morisation<\/div>\n    <\/div>\n<\/div>\n                    <\/div>\n\n    <\/div>\n\n    [\/vc_column][\/vc_row][vc_row][vc_column]\n    <div class=\"slider images\">\n        <div class=\"carousel-wrap\">\n            <div class=\"owl-carousel mains-slider\">\n                                                            <div class=\"item\"><img src=\"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2019\/01\/Yves-rocher-3.jpg\" alt=\"Yves rocher 3\"><\/div>\n                                                                                <div class=\"item\"><img src=\"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2019\/01\/Yves-rocher-1.jpg\" alt=\"Yves rocher 1\"><\/div>\n                                                                                <div class=\"item\"><img src=\"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2019\/01\/Yves-rocher-2.jpg\" alt=\"Yves rocher 2\"><\/div>\n                                                <\/div>\n        <\/div>\n    <\/div>\n\n\n    [\/vc_column][\/vc_row][vc_row][vc_column]\n    <div class=\"button\">\n        <a href=\"\">En savoir +<\/a>\n    <\/div>\n\n    [\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p class=\"vn-centered-title\" style=\"text-align: center;\">D\u00c9COUVREZ NOTRE SAVOIR-FAIRE ET NOS AUTRES M\u00c9TIERS<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"featured_media":3598,"template":"","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case Study Yves Rocher Make Up Days - Animation Centre Commercial Globe<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez notre case study Yves Rocher Make Up Days, Animation en centre commercial cr\u00e9\u00e9e par l&#039;agence de shopper marketing Globe.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study Yves Rocher Make Up Days - Animation Centre Commercial Globe\" \/>\n<meta property=\"og:description\" content=\"D\u00e9couvrez notre case study Yves Rocher Make Up Days, Animation en centre commercial cr\u00e9\u00e9e par l&#039;agence de shopper marketing Globe.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/\" \/>\n<meta property=\"og:site_name\" content=\"Globe Groupe\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-12T12:02:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2015\/11\/STAND-YVES-ROCHER.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"440\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/\",\"url\":\"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/\",\"name\":\"Case Study Yves Rocher Make Up Days - Animation Centre Commercial Globe\",\"isPartOf\":{\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/#website\"},\"datePublished\":\"2015-11-30T16:36:48+00:00\",\"dateModified\":\"2021-07-12T12:02:16+00:00\",\"description\":\"D\u00e9couvrez notre case study Yves Rocher Make Up Days, Animation en centre commercial cr\u00e9\u00e9e par l'agence de shopper marketing Globe.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.globe-shopper.fr\/fr\/ese\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Les make up days Yves Rocher\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/#website\",\"url\":\"https:\/\/www.globe-shopper.fr\/fr\/\",\"name\":\"Globe Groupe\",\"description\":\"Effective Shopper Experience\",\"publisher\":{\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.globe-shopper.fr\/fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/#organization\",\"name\":\"Groupe Globe\",\"url\":\"https:\/\/www.globe-shopper.fr\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2021\/08\/globe-groupe.png\",\"contentUrl\":\"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2021\/08\/globe-groupe.png\",\"width\":1269,\"height\":1024,\"caption\":\"Groupe Globe\"},\"image\":{\"@id\":\"https:\/\/www.globe-shopper.fr\/fr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/globe_deutschland\/\",\"https:\/\/www.linkedin.com\/company\/globe-group-deutschland\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Case Study Yves Rocher Make Up Days - Animation Centre Commercial Globe","description":"D\u00e9couvrez notre case study Yves Rocher Make Up Days, Animation en centre commercial cr\u00e9\u00e9e par l'agence de shopper marketing Globe.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/","og_locale":"fr_FR","og_type":"article","og_title":"Case Study Yves Rocher Make Up Days - Animation Centre Commercial Globe","og_description":"D\u00e9couvrez notre case study Yves Rocher Make Up Days, Animation en centre commercial cr\u00e9\u00e9e par l'agence de shopper marketing Globe.","og_url":"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/","og_site_name":"Globe Groupe","article_modified_time":"2021-07-12T12:02:16+00:00","og_image":[{"width":440,"height":600,"url":"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2015\/11\/STAND-YVES-ROCHER.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture est.":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/","url":"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/","name":"Case Study Yves Rocher Make Up Days - Animation Centre Commercial Globe","isPartOf":{"@id":"https:\/\/www.globe-shopper.fr\/fr\/#website"},"datePublished":"2015-11-30T16:36:48+00:00","dateModified":"2021-07-12T12:02:16+00:00","description":"D\u00e9couvrez notre case study Yves Rocher Make Up Days, Animation en centre commercial cr\u00e9\u00e9e par l'agence de shopper marketing Globe.","breadcrumb":{"@id":"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.globe-shopper.fr\/fr\/case-study\/animation-commerciale-make-up-days-yves-rocher\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.globe-shopper.fr\/fr\/ese\/"},{"@type":"ListItem","position":2,"name":"Les make up days Yves Rocher"}]},{"@type":"WebSite","@id":"https:\/\/www.globe-shopper.fr\/fr\/#website","url":"https:\/\/www.globe-shopper.fr\/fr\/","name":"Globe Groupe","description":"Effective Shopper Experience","publisher":{"@id":"https:\/\/www.globe-shopper.fr\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.globe-shopper.fr\/fr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.globe-shopper.fr\/fr\/#organization","name":"Groupe Globe","url":"https:\/\/www.globe-shopper.fr\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.globe-shopper.fr\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2021\/08\/globe-groupe.png","contentUrl":"https:\/\/www.globe-shopper.fr\/wp-content\/uploads\/2021\/08\/globe-groupe.png","width":1269,"height":1024,"caption":"Groupe Globe"},"image":{"@id":"https:\/\/www.globe-shopper.fr\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/globe_deutschland\/","https:\/\/www.linkedin.com\/company\/globe-group-deutschland\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.globe-shopper.fr\/fr\/wp-json\/wp\/v2\/case_study\/1810"}],"collection":[{"href":"https:\/\/www.globe-shopper.fr\/fr\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/www.globe-shopper.fr\/fr\/wp-json\/wp\/v2\/types\/case_study"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globe-shopper.fr\/fr\/wp-json\/wp\/v2\/media\/3598"}],"wp:attachment":[{"href":"https:\/\/www.globe-shopper.fr\/fr\/wp-json\/wp\/v2\/media?parent=1810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}